Agrosloven is a Slovene that locally grows and produces CBD products. With a firm believe that the best comes from Mother Earth itself they decided to return back to nature. Creating with responsibility to society and the Slovenian land, with respect for the long tradition of agriculture and thinking about the future at the same time.
Calming, nurturing and bright visual identity reflects exact such effects of enjoying hemp products. In communication, the brand does not focus on the problems it solves but the positive effect it brings. Logo reveals brand's own production from seed to the final product, which is depicted in the sower. In his background is Slovene's highest mountain Triglav, which can be seen from Agrosloven's fields and points out the local origin and production of the products. The color scheme symbolises calmness, touch with nature and the release of creativity enjoying CBD products brings.
Art Direction & Design: Vida Igličar
Web Developer: Roland Bukovnik
Copywriter: Nika Arsovski
Photography & Styling: Manca Jevšček
Product photography: Andraž Muljavec